Peran Program CSR ELCORPS dalam Membangun Citra Positif di Masyarakat

Annur Kamila, Maghfira (2020) Peran Program CSR ELCORPS dalam Membangun Citra Positif di Masyarakat. Project Report. IPB University.

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Abstract

The ELCORPS company carries out social responsibility practices represented by the Corporate Social Responsibility (CSR) team. The purpose of this papers is to explain how the CSR team in the ELCORPS CSR program to form the positive images in the community and explain the obstacles during building a positive image and solutions to overcome them. Data collection techniques carried out namely through observation, active participation, interviews and literature studies which are processed into primary and secondary data. CSR ELCORPS implements programs that are classified into three broad themes namely: ELCORPS Shares, Elzatta Care for Family and Dauky Educare. These Programs come from internal input and external input. The ELCORPS CSR Team faced various obstacles while carrying out activities. The obstacles faced are divided into internal obstacles and external obstacles. ELCORPS and Elfoundation have several solutions to overcome various obstacles that occur. Through various CSR activities carried out voluntarily, it will influence the formation of a positive image in the public eye.

Item Type: Monograph (Project Report)
Uncontrolled Keywords: Citra Positif, CSR, Program CSR
Subjects: Student Project Report
Divisions: School of Vocational Studies > Communication
Depositing User: Komunikasi SV IPB
Date Deposited: 07 Sep 2020 19:38
Last Modified: 07 Sep 2020 19:38
URI: https://ereport.ipb.ac.id/id/eprint/939

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